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Graphic is an art, imagination, expression, painting and lettering. And is used to convey idea.
Basic visual elements1- Line 2- Color 3- Shape 4- Texture 5- Space 6- Form7- Typography
Design are rules which we follow. These are called design principles.Design principles 1. Contrast 2. Alignment3. Hierarchy4. Balance5. Proximity6. Repetition7. Simplicity